Post by account_disabled on Dec 24, 2023 1:10:21 GMT -5
The CHINA agency reinforces its creative department with the incorporation of Jezabel González and Gabriel Fernández , until now creative supervisors at VCCP Spain. Throughout their career, Jeza and Gabri have worked at agencies such as Ogilvy Madrid, Lola Mullen Lowe and Gray Spain, the latter being the place where they began working as a creative couple in 2016. Throughout their career they have signed campaigns for clients such as Ford, Kiss FM, Domino's Pizza, Génesis Seguros or O2 , being part of the team responsible for the launch campaign of the fiber and mobile operator in Spain.
With a hybrid profile between offline and online advertising , his work has been recognized at festivals such as Cannes Lions, New York Festivals, The Caples, El Ojo de Iberoamérica, Laus, El Sol or c de c , among Phone Number List others. “ Jeza and Gabri are those types of creatives that are difficult to label. As capable of providing maximum rigor to the launch strategy of a large client as of surprising with an innovative format in a more experimental project . They understand creativity in a broad sense, and that is something that is increasingly necessary,” says Rafa Antón, founding partner of CHINA .
Seagram's Gin , the gin inspired by the New York spirit , continues to focus its discourse on freedom. A symbolic element related to the brand, to the city of New York and to the imagination of being who you want to be. In fact, for a few years now, "That's the New York Way" has been the closing of all Seagram's Gin campaigns, as well as an invitation to live the way one lives in the city of freedom. "The Hotel" is the brand's new film, which delves into the concept of freedom and encourages people to live as they do in New York: as if no one knew them.
With a hybrid profile between offline and online advertising , his work has been recognized at festivals such as Cannes Lions, New York Festivals, The Caples, El Ojo de Iberoamérica, Laus, El Sol or c de c , among Phone Number List others. “ Jeza and Gabri are those types of creatives that are difficult to label. As capable of providing maximum rigor to the launch strategy of a large client as of surprising with an innovative format in a more experimental project . They understand creativity in a broad sense, and that is something that is increasingly necessary,” says Rafa Antón, founding partner of CHINA .
Seagram's Gin , the gin inspired by the New York spirit , continues to focus its discourse on freedom. A symbolic element related to the brand, to the city of New York and to the imagination of being who you want to be. In fact, for a few years now, "That's the New York Way" has been the closing of all Seagram's Gin campaigns, as well as an invitation to live the way one lives in the city of freedom. "The Hotel" is the brand's new film, which delves into the concept of freedom and encourages people to live as they do in New York: as if no one knew them.